Our Corporate Vision is the Basis of our CSR Philosophy
KAYAKU spirit refers to the vision of "providing society with the best products which met customers' needs by means of endless innovation and real cooperation based on our highesteemed ethics." This vision embodies a corporate culture and spirit unique to the Nippon Kayaku Group.
We believe that achieving corporate vision as symbolized by KAYAKU spirit will directly contribute to our CSR activities. That is, when viewed from society, our day-to-day business activities form the very essence of our CSR activities. With this understanding and with a goal to meet our social responsibilities through our business activities, the company's CSR Philosophy was newly formulated in 2008 based on the vision laid out in KAYAKU spirit. Embedded in this Philosophy is Nippon Kayaku Group's desire to continue to prosper with ever increasing corporate value by always maintaining a conscious eye toward society and by continuing to provide society with the best products.
- Best products
- Fulfilling the needs of society is part of fulfilling our social responsibility. Accordingly, our definition of "best products" encompasses Nippon Kayaku Group's commitment to provide products that will best meet the needs of, and provide value to our society. And, we are conscious of the fact that it is the customer (or society), not us, that decides whether a product is "the best."
- Technological innovation
- There is no question that technological innovation is vital to a manufacturer. At organizations such as Nippon Kayaku Group, where there are multiple lines of business, technological innovation can come in the form of integrating technologies across different lines of business. Leveraging such advantage is our way of utilizing technological innovation to provide the "best products" to society.
- Our consciences
- At Nippon Kayaku Group, our conscience is summarized in KAYAKU spirit. It embraces our commitment to listen to the valuable opinions of our customers, to insist on only the best products, to be proud of our 90-plus-year history, and to fulfill our responsibility as an organization and as individual members of society.
- *1ACTION Policy describe the policy under which work will continue to be conducted at Nippon Kayaku Group as a means to our goal.
- *2For details on our Charter of Business Conduct and Code of Business Conduct, please refer to the following URL:http://www.nipponkayaku.co.jp/english/company/conduct/
